A New Era For RV & Boat Dealers

$1 Billion in Pre-Qualified Leads

A New Era For RV & Boat Dealers

My Financing USA to Offer $1 Billion in Pre-Qualified Leads

In an industry that’s feeling the pressure of rising costs and dwindling margins, My Financing USA is stepping up with a game-changing announcement: the launch of a free inventory marketplace backed by a promise to distribute over $1 billion in pre-qualified leads to participating RV and boat dealers.

That’s not a typo. One billion dollars. And it’s all about helping dealers grow, not stretch their budgets.

Shifting the Landscape for RV and Boat Dealers

With the launch of MyFy Marketplace, My Financing USA is giving RV and boat dealers a way to directly connect with this highly motivated audience through quality leads .

Every year, thousands of consumers come to My Financing USA looking for financing before they even choose a unit. In 2024 alone, more than 28,000 applicants started their journey without having selected a specific RV or boat. This means there were 28,000 opportunities to refer them to a trusted dealership.

And the best part? It's free!

Two men and a woman in an office signing papers

Rollick Partners with My Financing USA to Close More Sales

Rollick's partnership with My Financing USA connects a highly motivated audience with RV and boat dealers efficiently helping dealers close incremental sales.

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A Timely Solution to Soaring Listing Costs

This announcement lands at a critical time for the industry. Many RV and boat dealerships are being squeezed by increasing listing fees, which cut into already tight profit margins. The Marine Retailers Association of the Americas (MRAA) recently publicly acknowledged concerns over the financial burden that these costs place on dealers.

In contrast, My Financing USA’s platform offers a much-needed alternative. MyFy Marketplace will provide national visibility to credit-qualified buyers without the hefty price tag.

“RV and boat dealers deserve a partner that supports their growth rather than adding to their expenses,” said Thomas Carrier, CEO of My Financing USA. “We’re excited to offer a solution to RV & boat dealers that helps them reach motivated buyers and sell more products without the barrier of high listing fees.”

"RV and boat dealers deserve a partner that supports their growth rather than adding to their expenses. We're excited to offer a solution to dealers that helps them reach motivated buyers and sell more products without the barrier of high listing fees"
-Thomas Carrier, My Financing USA CEO

More Than a Marketplace

MyFy Marketplace is only one element of My Financing USA’s growing suite of dealer-focused services. As part of the broader RV and boat Dealer Program, participants can also access a coast-to-coast network of both prime and subprime lenders tailored to the recreational industry as well as a full-service, title processing system to streamline transactions.

This multi-layered support system allows RV and boat dealers to expand their reach while offloading some of the more complex administrative tasks that can slow down their sales cycles.

An drone photo of several boats in a marina.

Priority Access for Early Partners

My Financing USA is currently offering early access to Rv and boat dealers who apply before June 15, 2025. These early adopters will get a head start on populating MyFy Marketplace with their inventory and capturing attention from thousands of ready-to-shop buyers.

Interested RV and boat dealerships can apply or learn more about the program by visiting the Dealer Program page.

Why It Matters

This isn’t just a new marketplace, but rather it’s a strategic shift in how RV and boat dealerships can engage with buyers in a financing-first marketplace. By leveraging pre-qualified lead data and streamlining how inventory reaches consumers, My Financing USA is creating a future where dealers spend less and sell more.

MyFy Marketplace levels the playing field for independent and smaller dealers while enhancing visibility to those who may not have the budget for premium marketplaces.

In short, it’s about putting dealers back in the driver’s seat.

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